Business development & marketing for construction companies · German-speaking Switzerland
Business development and marketing for construction companies in German-speaking Switzerland. We present your company to architects, planners and clients, follow up on every quote – and make you the first choice when contracts are awarded.
Our approach
We research construction projects, planners and clients in your region – continuously.
Illustrative example for a timber construction company per quarter. Your figures depend on trade, region and capacity.
Services
Business development takes you to the projects, marketing brings the projects to you. Five building blocks in three packages – from foundation to turnkey, tailored to your trade, your region and your capacity.
After an assessment with a clear business development goal, we present your company as an agency to architects, planners, property managers and clients – by phone and email, with your reference portfolio. The goal: an invitation to quote or a meeting.
We follow up on every reported quote in fixed steps – confirmation of receipt, first and second follow-up – until an award decision is made. You learn whether you won or lost, and why.
All the documents that contracting authorities require, in one dossier: register extracts, self-declarations, proof of insurance, reference list in tender format and key personnel – updated every six months.
A reference portfolio and project sheets that accompany every introduction, a website that convinces on mobile, and a Google Business Profile that gets found in your region.
Google Ads, LinkedIn, Instagram and Facebook, monthly email mailings, construction site and drone photography, plus videos and reels. Recruiting campaigns for skilled workers are quoted separately.
Try it out
In the end, what counts is what’s on the site hoarding. Type in your company name and choose your trade – this is what your next construction site will look like.
Process · based on SIA 112
A process every construction professional knows: clear phases, clear results, clear responsibility.
Trade, capacity, margins and dream projects: in a half-day workshop we get to know your company and define a clear business development goal.
Reference portfolio and project sheets in Bautique design, plus your Google Business Profile: we lay the foundation before we start acquiring.
Website and qualification dossier for public tenders, depending on the package.
Direct outreach and advertising start – aligned with your capacity. We always act as an agency.
You receive meetings and requests for quotes. We follow up on every quote until a decision is made.
Once a quarter we look back together and plan the coming months – so that one contract turns into a regular client.
Benefit calculator
Answer four short questions with the sliders. On the right you see, step by step, what is left over for your company at the end of the year.
Additional enquiries from new contacts with architects, property managers and clients. 4 means: about one a week.
Your usual success rate on quotes: 20 % means: 2 in 10 quotes become a contract.
The average contract value in your trade, from CHF 10’000 to CHF 1 million.
What remains after materials, wages and subcontracted work – your profit margin.
How we calculate
Example calculation based on your own assumptions, no guarantee of results. In the initial consultation we calculate with your real figures.
Partners
For tasks outside our field, we work with specialised partners from the Swiss construction and digital industries.
Questions
Bautique is an agency for business development and marketing for construction and trade businesses in German-speaking Switzerland: direct outreach to architects, planners, property managers and clients, meeting scheduling, quote follow-up and qualification dossiers for public tenders – plus reference portfolio, website, Google profile, advertising and social media.
All of German-speaking Switzerland, from Basel to Chur and from Bern to St. Gallen. Our database covers 11’152 architecture firms in German-speaking Switzerland (source: commercial register via Zefix and SIA directory, as of September 2026).
For SMEs in the main and finishing construction trades in German-speaking Switzerland: builders, timber construction, windows and facades, electrical, HVAC and plumbing, painters and plasterers, carpenters, flooring and landscaping. Whether 5 or 150 employees – what matters is that you have capacity for new contracts.
Always as an agency. We present your company with your reference portfolio. Whether you submit a quote, at what price and whether you accept a contract is entirely up to you.
Three packages that build on each other: Foundation for visibility with architects and planners, Shell for actively acquiring new clients and Turnkey for businesses that want to hand over business development, advertising and social media completely. Individual services such as the reference portfolio, photography or website can also be booked separately.
You choose one of three models: Fixed price with a fixed monthly fee, Partner with a lower fee plus a share of contracts won, or Success with no monthly fee at all, commission only. We discuss prices in the initial consultation.
After three weeks everything is ready: assessment, reference portfolio, project sheets and, depending on the package, website and qualification dossier. From week four, business development is running. Construction contracts have lead times – expect a few months until the first awards.
No, the costing stays with you – you know your prices best. We make sure more enquiries land on your desk and follow up on your quotes.
At least three months with the fixed price, six with the partner model and twelve with the success model, because business development in construction takes time. After that, the contract can be cancelled monthly at the end of the month.
30 minutes, no obligation – at your office, by video or right on the construction site. You tell us about your company, we tell you honestly whether and how we can help.